With no strong identity or presence, despite such a vibrant business, Studio Interiors commissioned Pylon Design to develop a simple, elegant logo that was adaptable and eye-catching reflecting the design-led products. The previous logo was typographically based but lacked personality and Studio Interiors wanted a solution that echoed their business and was instantly recognisable.
Pylon Design kept a typographical approach and added feeling with colour to create a logo that represented Studio Interiors’ business. A modern, bold and light, sans serif font created an elegant look while the use of 2 vibrant colours encompassed the exciting fabrics. By creating this bold, colourful logo Pylon enclosed it within a neutral border that replicated a walled area demonstrating a memorable environment for a business or home.