Rathfern is a rich, vibrant and diverse community that develops its moral purpose through their core values. They believe that all of their pupils can become effective learners and achieve highly.

They have pioneered the development of ‘learning about learning’ (metacognition) across the school and are passionate about all their children’s learning and achievement. They are committed to providing precise support and challenges so that all of their pupils achieve at least national expectations, and beyond. They are an aspirational and inspirational school, committed to working with all their parents and carers to ensure the well-being and highest achievement of all their pupils.

The Challenge

A banner to promote the launch of the new school mobile App encouraging parents and staff to download it to their phones. The message to be simple with the branding of the school very prominent, making it clear it is for Apple and Android users.

The Solution

A bold corporate colour approach with a large image of the Apps home page and a strong message to download the App. One of the brands ‘animals’ supported the concept which also included an Apple and Android logo and a GR code for both to help users download the App. A bold pull-up banner which has been used throughout the school and at various events.