Project Description

A new South London company offering media buying to place adverts on large digital screens within First Class Airport lounges. Aimed at high-end travellers, the adverts were of luxury items and designed to work on all digital screens.

The Challenge

Design a simple stationery range consisting of a letterhead and business cards. To reflect a company who have been operating with large organisations for a number of years and are selling a quality, high-end product to its customers.

The Solution

A centred approach that suggests quality was used on the letterhead and business cards with as little information as possible to give the impression of elegance. The motif, created using the initial letters of the name, was used on both items and printed on the reverse using the strong, rich gold colour to endorse the flavour of the brand.

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