Project Description

From the school’s humble beginnings in a room above the Town Hall in Clacton-on-Sea to its grand opening in their current, stately home, Holland Park School has rightly maintained a proud reputation in the local community.

As the school moves into a new era, their vision is that all the children at Holland Park Primary achieve exceptionally well, have lots of fun and develop a lifelong passion for learning. They believe in an education which is holistic, equitable, empowering, nurturing and liberating for all members of the school and the local and wider community. This is achieved through a determined dedication to serve, through self-belief, through effective collaboration with others and is sustained by mutual trust and transparent accountability at all levels.

The Challenge

The existing logo was badly drawn with poor typography. The logo required to be re-drawn with typography that worked alongside the logo and the colours re-visited to give an impression of a natural progression of the logo. Digital versions required for use in-house and print-ready files for upcoming print projects.

The Solution

Using the old logo as a foundation, Pylon re-drew the logo, equalising all keylines, rules and spaces before adding colours to match uniforms and other printed items. A traditional typeface was chosen to match the existing typeface but treated in a contemporary way to achieve a refreshed and accurate logo.