Alton Park is a large Junior School with a 4 form entry. They strive to provide their children with an education that challenges to ensure they fulfil their potential. They encourage self-belief and determination to achieve personal potential within a caring community. They promote respect and tolerance within school and the wider community which prepares their children for life in modern Britain. Their key aims are Achievement, Sharing and Caring.
To incorporate the Alton Park corporate brand onto an A4 folder which has a folder capacity on both sides of the inside spread. The same template as used on the Holland Park Folder must be used and the visual appearance of both must have a similar look and feel while retaining the individual identity of each.
Alton Park’s sea characters have a large role in the schools brand and the folder uses them in a bold, fun and exciting way to create a visually stimulating folder. The corporate colours and typography are used equally strong to deliver a striking tool to hold letters, brochures, prospectus and any other relevant information.