The school’s class names are all identified by different leaves and this was to form the basis of Pylon’s approach. In keeping with this old building, Pylon chose to use a traditional style of illustration with a modern execution. All the different leaves were produced as lino-cuts and when approved, digitally transformed for print purposes and future usage. Rather than flat colour, the leaves used two colours from the corporate colour palette as a gradient to add depth to the overall impact. The illustrations were then placed on a solid blue background, matching the predominant corporate colour, allowing the leaves to stand out.

Project Detail