Project Description

For nearly 100 years, GSE Skips & Recycling Ltd have been committed to providing excellent waste management and recycling services for customers based throughout Central & South London and the Surrey borders. Based in Herne Hill, South London, the recycling services which have been established within their skip hire and waste transportation services have enabled GSE Skips & Recycling Ltd to establish a reputation for providing excellent customer service for all skip hire requirements. GSE Skips & Recycling Ltd are one of the longest serving Waste Management companies in the UK.

They are one of London’s leading Waste Management companies providing reliable and efficient skip hire services for domestic and commercial projects. Whether it’s clearing a house, sorting out an office or managing a building site, they have a skip suitable for any requirement. This family run business guarantees a professional, reliable, friendly and cost-effective waste collection service that cares for the environment, priding itself on offering a service that is built around making their customers happy.

The Challenge

Pylon Design Consultants originally designed and built GSE Skips previous website which was designed purely to give them a presence over six years ago. The technical advances in an online presence, the various social media avenues and the latest statistics that highlight that most users view websites on their mobile phones, GSE Skips & Recycling Ltd realised that they needed to invest in a website that incorporated all these aspects to enhance their business.

The old site, although gave a presence, it did not work hard enough for GSE Skips & Recycling Ltd. Being unable to add content creatively and the limited extent of what they could achieve in keeping the site current and interesting, prompted the GSE to look at the alternatives. As well as the content, the look and feel of the site needed to change to make them stand out from their competitors and appeal to all customers giving them a clear insight to what they needed.

GSE Skips & Recycling Ltd wanted to move to a platform where their single new site would respond appropriately to a wide range of screen sizes, raising client engagement. GSE also wanted to implement changes to the site themselves particularly adding news content and relevant information to help both clients and prospective customers.

The Solution

GSE Skips & Recycling Ltd now embrace and manage a mobile-responsive website that they have full control of content creation. News content is simultaneously and automatically posted to Facebook, Twitter and Instagram. Social media now plays a large part of GSE Skips running of their business and it’s integration into the website has seen a very positive solution.

By incorporating a new corporate identity, designed by Pylon Design Consultants Limited, using bright new colours from the corporate palette and typefaces as a streamed web font, Pylon Design have designed and developed an exciting, responsive, informative, content-managed, friendly and colourful website that stands out as unique amongst their competitors and allows them to keep the site current.

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